May 142012

I will admit, I’ve been highly skeptical of Social Media Ads especially Blog Ads & Facebook Ads.  How many people actually notice or much less click on these Ads?

After receiving a $50 credit from Facebook to try out their Ad system, I decided to put it to the test.

Screen Shot 2012 05 14 at 6.07.29 PM Facebook Ad Experiment Part 1






So I created the above Ad targeting Small Business owners in the United States to start.  I had the campaign begin mid day this past Friday, with a budget of $5 a Day (very conservative daily budget) for 10 days.  Within 24 hours I had over 30 new “Likes” on my page.  At that time, that was about a 25% increase total for the Facebook Page.  Now on Day 3, here are the stats:

17,743 Impressions – Number of times the ad has been displayed on Facebook
42 Clicks – Number of actual clicks the ad has received directly.
30 Social Reach – Number of times the ad was displayed due to their friends clicking on the direct ad.
178 Social Impressions – Number of times the page was mentioned due to friends liking the Page.
85 Connections – Number of people who have liked the page either directly or indirectly to the Ad Campaign.
For this experiment, the last number  of 85 Connections is the most important (and impressive) stat.  My page is up to 227 Likes total with a small budget of $5/Day.  Next I will experiment with a 2nd ad in the campaign to see how various styles may impact clicks.


 Facebook Ad Experiment Part 1
May 112012
300px Pinterest logo Small Business & Pinterest

Red Pinterest logo (Photo credit: Wikipedia)

A new report suggests even further how Small Businesses should be utilizing the new Social Media Platform Pinterest for Social Media Marketing. As the report states, typically Small Business owners thinks of Facebook, Twitter, and possibly Linked In as the top sites to utilize for their Brand.

However, with the Visual impact of Pinterest and it’s growth trend in the past year, Small Businesses should not be passing it up. But at the same time, make sure not to ignore the other Social Media networks as well.

 Small Business & Pinterest
Apr 272012

LogoColorTextBelow1 300x258 Infusion Media Announces SMB ServicesInfusion Media strongly believes that Small & Medium Businesses (SMB’s) are the Backbone of America’s Economy.  By assisting SMB’s utilize the latest Social and Digital Technology, they will be able to prosper in Sales which will also lead to additional hiring….all which will improve the local economy.  Infusion Media is proud to offer Services catered to the Small & Medium Businesses at an Affordable cost.

Services include, but are not limited to:

  • Social Media Consulting
  • Management of blogs, podcasts, and social media sites, such as Facebook, Twitter, LinkedIn, YouTube, Foursquare, Google+, Flickr, Tumblr, etc…
  • Social Media Marketing Strategy
  • Email Marketing Strategy & Implementation
  • Social Media Implementation Guidelines and Social Media Policy
  • Social Profile Creation
  • Blog Design, Strategy, Setup and/or Optimization
  • Search Engine Optimization (SEO)
  • Branding (Traditional & New Media)
  • Domain Registration & Web Hosting

For mor information, please contact Infusion Media at or call 678.451.5225.


 Infusion Media Announces SMB Services
Apr 112012
300px DSCN3040 downtownminturn e 600 ReBlog: 9 Small Business Social Media Success Stories

View along the business district of downtown Minturn, Colorado. April 28, 2005. (Photo credit: Wikipedia)

Original Post:  9 Small Business Social Media Success Stories via Social Media Examiner


 ReBlog: 9 Small Business Social Media Success Stories