Jun 182013
 
digital marketing strategy Mashable   3 Ways Paid Social Ads Can Explode Your Content3 Ways Paid Social Ads Can Explode Your ContentThis post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Content marketing — creating and distributing relevant content to attract, acquire, and engage your target audience — has become a popular marketing tactic over the past few years.

embedly powered small light Mashable   3 Ways Paid Social Ads Can Explode Your Content

May 082012
 
300px Group of smartphones Mobile Is the Gateway to Small Business Owners, SMBs   eMarketer

Apple iPhone 3GS, Motorola Milestone and LG GW60 (Photo credit: Wikipedia)

Just came across this very insightful article from eMarketer on the subject of Mobile (Smartphone) usage among Small & Medium Businesses.

If you’re marketing to Small Businesses, this is definitely something you need to keep in mind.  Especially take make sure that your content is geared towards mobile access.

Mobile Is the Gateway to Small-Business Owners, SMBs – eMarketer.

 Mobile Is the Gateway to Small Business Owners, SMBs   eMarketer
Apr 112012
 
300px DSCN3040 downtownminturn e 600 ReBlog: 9 Small Business Social Media Success Stories

View along the business district of downtown Minturn, Colorado. April 28, 2005. (Photo credit: Wikipedia)

Original Post:  9 Small Business Social Media Success Stories via Social Media Examiner

 

 ReBlog: 9 Small Business Social Media Success Stories
Mar 222012
 

MartisPlace FBLogo pre like v1 Martis Place   Facebook PagePlease join me in “Like”ing Marti’s Place on Facebook.  Marti’s Place is a Small Business in Marietta, Georgia which is owned by my Friend Marti Richardson.  Marti recently expanded her operations by opening a new storefront after working as an independent stylist at Stu’s Barber Shop which closed in November after the owner, Stuart Gowder, passed away.

 

If you live and/or work in the Marietta, Roswell, or East Cobb area, I highly recommend using Marti’s Place for your Hair Style needs!

 

Thank you for your support!! (and in helping Marti’s Place go Viral!!!)

Marti FB Page Banner Martis Place   Facebook Page

 Martis Place   Facebook Page
Mar 192012
 
6267419182 591cbd33ae m I Love Siri!!!

Siri not in Canada yet (Photo credit: AshtonPal)

I’ve been trying to get Siri installed on my iPhone 4 for quite some time now.  Every week there seems to be some new trick published on mainstream iPhone & Jailbreaking Blogs to bypass Apple’s restriction of Siri to the iPhone 4S only platform.  However, each time something failed.  Until today!!!

I was able to activate Siri this morning.  I am very impressed!  I was able to play Music, find a good BBQ Restaurant in Kansas City (I had to try the “What’s the best BBQ Restaurant in Kansas City” from the Apple Commercial…especially with my strong ties to the city.

photo 1 1 I Love Siri!!!

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photo 1 1 150x150 I Love Siri!!!photo 2 150x150 I Love Siri!!!photo 3 150x150 I Love Siri!!!

And what was really impressive, I was able to send Teresa a text message without typing while driving.  While the punctuation wasn’t the best, the voice recognition was excellent.

Have you tried Siri?  If so, what is your favorite feature?

MySignature chris I Love Siri!!!

 

 

 

 I Love Siri!!!
Mar 142012
 

QR (Quick Response) Codes…love them or hate them?

AboutMe Fun with QR Codes!

Originally designed for the Automotive Industry then adapted to other industries due to it’s fast readability and large storage design.  Some believe they are an excellent marketing tool targeting mobile users with smartphones.  And since the QR Codes can hold four different types of data (numeric, alphanumeric, byte/binary, Kanji), marketers can develop very diverse campaigns tailored to their product or campaign.

Screen Shot 2012 03 14 at 8.33.41 AM Fun with QR Codes!

QR Codes are popping up everywhere.  Not only on product packaging, you’ll find them on direct mailings, business cards, emails, bumper stickers…I’ve even seen them alongside the names of Journalists on the Local TV Newscasts.

As QR Codes become more popular, from a marketing standpoint, you will most likely to want them to stand out from the standard black and white block image.  There are tools out there now that allow you to insert your own logo, change the design, and colors.

 Fun with QR Codes!4 Ways Restaurants Should Use QR Codes | Social ShuffleHere are four ways restaurants can effectively leverage QR codes to improve the overall dining experience.

embedly powered small light Fun with QR Codes!

Here are some QR Codes that I recently designed for Infusioni Media.  One note, you must be careful when using these generation tools.  Be sure to test them with different QR Code Scanning Apps prior to publishing.

infusion logo 300x300 Fun with QR Codes!

infusion-logo

Infusion Media Website

tiny Fun with QR Codes!

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“Like” Infusion Media on Facebook

tiny Fun with QR Codes!

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Follow Infusion Media on Twitter

tiny Fun with QR Codes!

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Circle Infusion Media on Google+

tiny Fun with QR Codes!

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Connect with Infusion Media on LinkedIn

tiny Fun with QR Codes!

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Email Infusion Media

tiny Fun with QR Codes!

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Text Message (SMS) Infusion Media

tiny Fun with QR Codes!

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Call Infusion Media

tiny Fun with QR Codes!

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Infusion Media Contact Info

tiny Fun with QR Codes!

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tiny Fun with QR Codes!

AboutMe

infusion logo 150x150 Fun with QR Codes!infusion logo FB 150x150 Fun with QR Codes!infusion logo Twitter 150x150 Fun with QR Codes!infusion logo GPlus 150x150 Fun with QR Codes!infusion logo LinkedIn 150x150 Fun with QR Codes!infusion logo email 150x150 Fun with QR Codes!infusion logo sms 150x150 Fun with QR Codes!infusion logo phonecall 150x150 Fun with QR Codes!infusion logo me card 150x150 Fun with QR Codes!Screen Shot 2012 03 14 at 8.33.41 AM 150x150 Fun with QR Codes!AboutMe 150x150 Fun with QR Codes!

 

What are your thoughts on QR Codes?  Have you used QR Codes as either a Marketer or Consumer?

MySignature chris Fun with QR Codes!

 

 

 

 Fun with QR Codes!
Mar 132012
 
2222218013 fc257aeeb9 m Social Media Engagement   Meineke

080116Meineke_711 (Photo credit: MizGingerSnaps)

Kudo’s to Meineke on Social Media Customer Engagement!

Today I visited a local Meineke and checked in via Foursquare (which then went to Twitter…).  This afternoon, I then received this Tweet from Meineke:


@ Thanks for coming in today! Here’s some savings off your next oil change http://t.co/fzqLLWGK
Slide1 normal Social Media Engagement   Meineke
@meinekecarcare
Meineke Car Care

The link then led to these coupons that I can use on my next visit.

Screen Shot 2012 03 13 at 8.13.35 PM Social Media Engagement   Meineke

Very impressive proactive customer engagement! 

MySignature chris Social Media Engagement   Meineke

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 Social Media Engagement   Meineke