Jun 182013
 
digital marketing strategy Mashable   3 Ways Paid Social Ads Can Explode Your Content3 Ways Paid Social Ads Can Explode Your ContentThis post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Content marketing — creating and distributing relevant content to attract, acquire, and engage your target audience — has become a popular marketing tactic over the past few years.

embedly powered small light Mashable   3 Ways Paid Social Ads Can Explode Your Content

May 212012
 
256px Chrome Logo.svg Report: Google Chrome   The Worlds Most Popular Web Browser

Logo used from the start of the Chrome project until March 2011 (Photo credit: Wikipedia)

I’ve seen several articles this morning about Google Chrome taking over the #1 spot as most popular Web Browser.  I personally use Google Chrome as my primary web browsing tool on my Macbook Pro.  Also, I do use Safari and Firefox as secondary browsers occasionally, Google Chrome won me over with the least crashes, memory issues, and web site compatibility problems.

And as an avid Google+ User, it is an excellent tool for managing that Social Media platform.

 

 

 Report: Google Chrome   The Worlds Most Popular Web Browser
May 022012
 
150x102 Geek App Review   SocialSafe

(Image credit: Getty Images via @daylife)

I recently tried out an App for my Mac called SocialSafe.  SocialSafe is a tool that claims to back up your Social Media accounts such as Facebook, Twitter, & Instagram just to name a few.  But it also allows you to export your data to your computer.  Social Safe offers a free version which will allow you to backup some Facebook Features.

So after trying the free version, I was so impressed that I upgraded to the Pro Version which allows you to backup up to 4 of your Networks for $6.99 a year.  I then realized that this is a very valuable tool!  So I then upgraded to the Enterprise version which allows you to backup up to 10 Network accounts, plus you have the ability to backup your Facebook Pages as well.  No brainer for $13.99 a year.

Screen Shot 2012 05 02 at 10.36.47 AM Geek App Review   SocialSafe

http://www.socialsafe.net/features

 

Here are some screen shots from my installation:

Screen Shot 2012 05 02 at 10.23.32 AM Geek App Review   SocialSafe

Select from various Social Networks

 

Screen Shot 2012 05 02 at 10.27.07 AM Geek App Review   SocialSafe

Select from different aspects of each Network to backup.

 

Screen Shot 2012 05 02 at 10.26.13 AM Geek App Review   SocialSafe

Setup your Automatic Backup Schedule.

 

Screen Shot 2012 05 02 at 10.31.16 AM Geek App Review   SocialSafe

Easily export your data to your Computer.

 

This Geek Highly Recommends SocialSafe!

 

MySignature chris rev Geek App Review   SocialSafe

 

 

 

 

 

 

 

 Geek App Review   SocialSafe
Apr 272012
 

LogoColorTextBelow1 300x258 Infusion Media Announces SMB ServicesInfusion Media strongly believes that Small & Medium Businesses (SMB’s) are the Backbone of America’s Economy.  By assisting SMB’s utilize the latest Social and Digital Technology, they will be able to prosper in Sales which will also lead to additional hiring….all which will improve the local economy.  Infusion Media is proud to offer Services catered to the Small & Medium Businesses at an Affordable cost.

Services include, but are not limited to:

  • Social Media Consulting
  • Management of blogs, podcasts, and social media sites, such as Facebook, Twitter, LinkedIn, YouTube, Foursquare, Google+, Flickr, Tumblr, etc…
  • Social Media Marketing Strategy
  • Email Marketing Strategy & Implementation
  • Social Media Implementation Guidelines and Social Media Policy
  • Social Profile Creation
  • Blog Design, Strategy, Setup and/or Optimization
  • Search Engine Optimization (SEO)
  • Branding (Traditional & New Media)
  • Domain Registration & Web Hosting

For mor information, please contact Infusion Media at chris@infusionmediamogul.com or call 678.451.5225.

 

 Infusion Media Announces SMB Services
Apr 112012
 
300px DSCN3040 downtownminturn e 600 ReBlog: 9 Small Business Social Media Success Stories

View along the business district of downtown Minturn, Colorado. April 28, 2005. (Photo credit: Wikipedia)

Original Post:  9 Small Business Social Media Success Stories via Social Media Examiner

 

 ReBlog: 9 Small Business Social Media Success Stories
Mar 142012
 

QR (Quick Response) Codes…love them or hate them?

AboutMe Fun with QR Codes!

Originally designed for the Automotive Industry then adapted to other industries due to it’s fast readability and large storage design.  Some believe they are an excellent marketing tool targeting mobile users with smartphones.  And since the QR Codes can hold four different types of data (numeric, alphanumeric, byte/binary, Kanji), marketers can develop very diverse campaigns tailored to their product or campaign.

Screen Shot 2012 03 14 at 8.33.41 AM Fun with QR Codes!

QR Codes are popping up everywhere.  Not only on product packaging, you’ll find them on direct mailings, business cards, emails, bumper stickers…I’ve even seen them alongside the names of Journalists on the Local TV Newscasts.

As QR Codes become more popular, from a marketing standpoint, you will most likely to want them to stand out from the standard black and white block image.  There are tools out there now that allow you to insert your own logo, change the design, and colors.

 Fun with QR Codes!4 Ways Restaurants Should Use QR Codes | Social ShuffleHere are four ways restaurants can effectively leverage QR codes to improve the overall dining experience.

embedly powered small light Fun with QR Codes!

Here are some QR Codes that I recently designed for Infusioni Media.  One note, you must be careful when using these generation tools.  Be sure to test them with different QR Code Scanning Apps prior to publishing.

infusion logo 300x300 Fun with QR Codes!

infusion-logo

Infusion Media Website

tiny Fun with QR Codes!

infusion-logo-FB

“Like” Infusion Media on Facebook

tiny Fun with QR Codes!

infusion-logo-Twitter

Follow Infusion Media on Twitter

tiny Fun with QR Codes!

infusion-logo-GPlus

Circle Infusion Media on Google+

tiny Fun with QR Codes!

infusion-logo-LinkedIn

Connect with Infusion Media on LinkedIn

tiny Fun with QR Codes!

infusion-logo-email

Email Infusion Media

tiny Fun with QR Codes!

infusion-logo-sms

Text Message (SMS) Infusion Media

tiny Fun with QR Codes!

infusion-logo-phonecall

Call Infusion Media

tiny Fun with QR Codes!

infusion-logo-me-card

Infusion Media Contact Info

tiny Fun with QR Codes!

Screen Shot 2012-03-14 at 8.33.41 AM

tiny Fun with QR Codes!

AboutMe

infusion logo 150x150 Fun with QR Codes!infusion logo FB 150x150 Fun with QR Codes!infusion logo Twitter 150x150 Fun with QR Codes!infusion logo GPlus 150x150 Fun with QR Codes!infusion logo LinkedIn 150x150 Fun with QR Codes!infusion logo email 150x150 Fun with QR Codes!infusion logo sms 150x150 Fun with QR Codes!infusion logo phonecall 150x150 Fun with QR Codes!infusion logo me card 150x150 Fun with QR Codes!Screen Shot 2012 03 14 at 8.33.41 AM 150x150 Fun with QR Codes!AboutMe 150x150 Fun with QR Codes!

 

What are your thoughts on QR Codes?  Have you used QR Codes as either a Marketer or Consumer?

MySignature chris Fun with QR Codes!

 

 

 

 Fun with QR Codes!
Mar 132012
 
2222218013 fc257aeeb9 m Social Media Engagement   Meineke

080116Meineke_711 (Photo credit: MizGingerSnaps)

Kudo’s to Meineke on Social Media Customer Engagement!

Today I visited a local Meineke and checked in via Foursquare (which then went to Twitter…).  This afternoon, I then received this Tweet from Meineke:


@ Thanks for coming in today! Here’s some savings off your next oil change http://t.co/fzqLLWGK
Slide1 normal Social Media Engagement   Meineke
@meinekecarcare
Meineke Car Care

The link then led to these coupons that I can use on my next visit.

Screen Shot 2012 03 13 at 8.13.35 PM Social Media Engagement   Meineke

Very impressive proactive customer engagement! 

MySignature chris Social Media Engagement   Meineke

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 Social Media Engagement   Meineke
Mar 122012
 
5268216235 af97123636 m Fun With Infographics!

The Story of South African Wines (Photo credit: DimitraTzanos)

Ever created an Infographic?  You know…one of those graphs that combine Data & Graphics that give you that “Wow” impression when it loads a full web page? lol  There are some tools out there to help create specialized Infographics such as Resume’s or LinkedIn Profiles.  Or you can create your own with a graphics program such as Photoshop.  

Visual.ly is now rolling out a tool to easily create Infographics and makes it even easier to share it across your Social Media Networks, Blogs, Websites, email, etc.  They currently only have a limited amount of tools to start, but they promise a full list of new tools coming soon.

I decided to try it out.  One of their featured tools is to compare Twitter accounts with a SXSW Theme.  So I compared myself to my Twitter Friend Irene Kimmel (@irenekimmel).  The output was very impressive! (See below.).  My only complaint is that since I changed my Twitter Username last week, the graphic is only showing one week of stats.  Not sure if this is a Twitter bug or Visual.ly issue since by changing my name I kept my years and years of Twitter history.

So what do you think?

infographic11221 9630 173s4pp Fun With Infographics!
infographic created with visual.ly

Be sure to try your own (free registration) at visual.ly/create!

MySignature chris Fun With Infographics!

 

 

 

 

 

 

 Fun With Infographics!
Mar 112012
 
300px George Clooney Elisabetta Canalis 66%C3%A8me Festival de Venise %28Mostra%29 The Viral Power of Social Media

Image via Wikipedia

Have you seen KONY 2012?  This is probably one of the most explosive viral videos so far.  In 6 Days, this video has been viewed over 70 Million times.  And that is just on it’s original direct link.

If you’re one of the few people are not familiar with it, KONY 2012 is a film and campaign by Invisible Children that aims to make Joseph Kony famous, not to celebrate him, but to raise support for his arrest and set a precedent for international justice.

Yes, there is a lot of Social “Fire Power” behind it such as Will Smith, Lady Gaga, George Clooney, Oprah, Rihanna…just to name a few who have supported this campaign.  But it still takes the average Social Media user to retweet, post, share in many different ways for it to make the mark that this viral campaign has made.

Also take note, that for something to go “Viral” doesn’t mean it has to be a world wide phenomenon.  Viral can be directed to certain demographics, geography, industry, etc.  Even reaching smaller groups, it can be powerful.

MySignature chris The Viral Power of Social Media

 

 

 

 

 

 

 The Viral Power of Social Media
Mar 062012
 
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6171303026 6a99300505 m ViralBlog   6 Pros And Cons Of Google+ For Small Business

I just came across this Blog Post about using Google+ for Small Business from ViralBlog.

This article makes some great points, especially on the Pro side.  However, I tend to disagree with one item on the Con side of their list.  Yes, Google+ has a smaller audience, however, it is an audience of “early adopters” who im many cases have a larger social media influence as compared to other typical Social Media users.

I do believe Google+ is here to stay and is a viable solution for Small Businesses in this Social Media World.

MySignature chris ViralBlog   6 Pros And Cons Of Google+ For Small Business

 

 

 

 

 

 

 ViralBlog   6 Pros And Cons Of Google+ For Small Business